Monday, April 23, 2007

Search Engine Optimization

What is SEO ?

Search Engine Optimization is a process or technique of re engineering websites to get top ranking on the researched keywords or the keywords provided from the client Side on the major search engines specially Google / Yahoo and Msn.


Approx daily 550 Million English based searches are conducted on various search engines therefore having any website search engine optimized for relevant keywords will be fruitful in terms of improving website traffic and attracting more online customers.


Search Engine Optimization is very fruitful for ecommerce based websites seeking to turn their visitors into customers because with having search engine optimization they can not only get increased web traffic but also increased number of registered users for their product and services.

Is Search Engine Optimization required factor ?

Today internet has become a global market place where visitors are converting into customers. Ecommerce websites are proved to be the best sales increasing tools online and some of the best example of these are EBay and Amazon dot com.


Entrepreneur have realized the potential internet marketing therefore many business are averting towards internet based marketing Campaigns and therefore raising their funds specially to invest for internet based marketing.


Search Engine Optimization is the most preferred method to advertise business over internet, the core advantage of SEO is advertising business online to targeted audience that simply concludes that your business can receive maximum returns on investments along with increased web traffic and better visibility over search engine result pages are some of the added advantages.